A little goirsI saw the reviews that it was a bit too watery. Thats my only complaint. It doesn't last as long as the bottled concentrated dawn. People tend to use more the runnier it is.A little thin compared to the smaller quantities but does the jobordered this instead of the gallon jug without a pump cause it was cheaper, when it arrived it didn't have the pump, which was fine with me, cause I really didn't want the pump anyway, just was picking it cause it was a little bit cheaper than buying it without the pump. Dawn is the best dishwashing liquid on the market, I don't use anything else, not only do I use it to wash my dishes, but also my animals, outdoor furniture, my vehicles, oily/greasy garage work clothes and etc. It is the only detergent for me. when you want something you can count on, get dawn. since I use it for so much, it is more economical for me to buy it this way, rather than by small bottles in stores. I live very rural, so the store is not just down the road, buying this way insures me, I will have plenty on hand and can do what needs to be done.I love Dawn and uses it all the time. I also love Amazon and I shop often with them because the shipping is fast and love most of their products like this one.Love dawnWe had a hand pump soap dispenser on our kitchen sink. The soap bottle broke off without our knowledge. In trying to refill it we ended up with liquid hand soap all over the base under the kitchen sink. What a mess. I went to buy a new bottle. Oh no, now there is no bottle, there is a plastic hose long enough to go into a bottle under the kitchen sink.Okay, the first bottle was hand soap, but then I discovered DAWN dish soap by the gallon. We now use that for dishes and hands. We love this arrangement and have a new gallon bottle of Dawn ready and waiting.Considering it's a gallon of Dawn the shipping charges aren't exorbitant, and even including the price of shipping this is the cheapest way to buy Dawn (assuming something else isn't on sale.) It's a nice bulk size which will last you for quite a while for everything from doing your dishes to getting fleas off your pet. I wish it was just a little cheaper though; considering the shipping it's only about one cent per ounce cheaper than any other form of Dawn, which isn't much of a savings considering you're buying in bulk.